Probably its because of complacency of some organizations, some companies do not see the critical issue of public relations in the current digital age (Example Case Study: SMRT Clueless about New Media Age). In the traditional (or the good old days of PR), it’s usually based on events. For example, if there’s a party in relation to the field and interest of the company, communications and PR guys would be there to make sure that the reputation of the company is intact, and of course, to do some form of viral marketing of their product to the masses.

However, applying that similar concept to the current form of media is blatantly useless, as the internet is communicating close to 24 hours everyday, the integration is necessary and there must be consistency in every message. Taking part in Social Media conversations will free your consumers more time to do the things they want, letting them know about your companies latest products and showing them that customer commitment is first priority. it’s not only a marketing channel, but a public relations and customer service portal for businesses. It’s also extremely important for businesses to monitor conversations that’s happening about and around them, as Social Media is a great source of indirect and social driven feedback for organizations and corporations. (Old feedback platforms like contact forms and email is fading out slowly as next-generation citizens start to find that a hassle).

Nevertheless, many companies who grasp that concept, do not understand the fundamental rules of Social Media, turning their Facebook and Twitter feed into an RSS newsreader (Or some kind of CNN News Channel). Thus, instead of facilitating conversations, its easily a conversation killer and it looks no different from a press release page on a website.

Do your company understand Social Media?

J.

Had a blast with the Singapore Computer Society guys from the Student Chapter (with SP peeps, like Aaron and Pei ling) together with some other people from SIM, TP, SMU, NYP, NUS and NTU.

Just a brief intro: Singapore Computer Society is a largest IT professional body in Singapore and I’m part of the student chapter – SCS is committed to working with students to help them achieve their goals. Our aim is to provide a channel for students to network with the IT professionals and help them relate theory to business practice in the transition from study to employment.

Cheers!

What about the invention of the light bulb?

J.

The Drinks Pyramid. Now redesigned with bottled drinks and more bubble tea.

Pokka Milk Tea for the win!

(Via Bukit Batok MRT)

You must be paying for the rice instead of the chicken!

(Via Basement of White Sands)

Yeah really, you are making my life very hard, really hard.

Stop causing me problems.

Thanks!

Facebook recently unveiled it’s new re-design to all it’s users, called Facebook Timeline, where it takes over the traditional profile based design and replace it with a brand new interface with heavy emphasis of time and well, not to mention age, many users would take time to understand the re-design and there’s a foreseeable backlash of users that would object against it.

However, this is certainly the right step of presenting users with useful and detailed information, as its now presented in a life profile, allowing any individual to learn more about one’s life. (And not whatsoever that’s recent).

I believe this is a response to Google+, extending the circles concept further with it’s wealth of information collected over the years, with a strong emphasis of history.

This is Facebook’s Brand New Re-designed profile (The photo was taken from one of my recent Toastmasters’ competition)

Immediately beside your titles are tiles / tabs, which you can easily update, add applications (which will be made available during launch) to include in your profile and it shows you interesting services and contents which you are linked to, for example, like Spotify (it will pull up your musical tastes)

But just for this example, I’ve included Tetris Battle in one of my featured applications, seems cool, don’t you think so?

Well, unless there’s further privacy concerns.

As you scroll down, you’ll no longer see lines of excel sheet sized status updates and photos, its more like a magazine styled design with a timeline at the centre, allowing you to navigate through your virtual life, and learning all about your past with dates at the side.

You can easily add a status, photo, place or any one of the diversified categorised, such as Work and Education, Family & Relationships, Living, Health & Wellness and Milestones & Experiences.

And yeah, you get this feature too in the timeline profile itself, at the sharing box located right below your personal information. And yes, you get access to the diversified categories!

As you scroll down through the timeline, it will show you a month by month summary on all the events you had RSVPed and Friends you had made, so it’s easy to consolidate and have a one glance view on what you had done.

Through the new Facebook Timeline, I get to scroll through all my old and long met friends and probably see when I added them, since its heavily focused based on time (the past and present), the content are modified in such a way where time becomes the content of wealth.

And if you didn’t notice, as you scroll down, you’ll get to see a large personal bar which you can share and add information about yourself automatically straight from the bar on top.

Scrolling through the timeline is like reading your own personal life magazine, it is fully customised based on what you’ve input to Facebook over the years, its a breeze to see what you had done, accomplished and experienced in both good and bad ways over your usage period in Facebook, and for some, it starts when they are born.

Some extra privacy details about sharing information in your timeline profile before I jump into the important Facebook applications, as usual, you could delete / hide the post from the timeline. And now, for those stuff and moments you are proud of, you can always feature them in the timeline.

And yes, not forgetting the Info tab, which you can learn more about the person in the profile that you are currently viewing. It’s now so much neater, cleaner and provides you with only information that you need. Nothing else.

Now, lets go through some of the crucial Facebook apps, one of them is Friends, it shows your friends in tiles, with their display pictures at the side. Looks like Windows Phone 7 tiles, it’s easy to comprehend, and instead of putting friends in alphabetical order, it shows friends that you always talk to. Some personalization algorithm there, I believe.

The photos application look similar to the friends app above, it shows you all the photos that you’ve recently added and Facebook still employs their same old tactics, more images will load when your scroll down (so there’s nothing to show other than this feature right now)

Using your check-ins, Facebook will now show you a map representation on the places you’ve been and classify it accordingly with the tabs located at the bottom, the places are also really interactive. For example, after clicking on one of the shiny dots, which represents the number of check ins:

Now moving onto Facebook Likes:

I wouldn’t say that Facebook had really invested time onto changing the Likes section, as it looks similar to the older Facebook profile under the info tab, but the interface looks cleaner and simple.

Facebook also provides an activity log, or a stuff that you’ve done over the past few years. Nothing in much detail, doesn’t need much explanation, what you see is .. what you get!

Alright, I believe that I had managed to cover some of the most essential features about Facebook Timeline, hit me up at @thejeremygoh if you’ve any more questions.

PS: After scrolling all the way down in my timeline, Facebook is seriously asking me to add my baby photo (Are you sure about that Facebook, this timeline is even thicker than my graduation yearbooks combined!)

J.

P/PS: If you’ve not got your timeline, you are probably not a developer, which you can easily sign up and do it here, which should look something like this:

Sure think that this swag thing was cool!
(Watch and gasp!)

BASKETBALL SWAG:

HUMAN BICYCLE SWAG:

SWINGING BICYCLE SWAG:

CHAIR SWAG:

BULLET SWAG:

THIS MAN HAS SWAG:

FINGER-SKATER SWAG:

FINGER-ELEPHANT SWAG:

EVEN THIS WATER HAS SWAG:

Falling down swag

Going down stairs swag

Credits: meryldenieceuy

I was heading to a 7-11 outlet at the rest area and it was a really small outlet, which only house a single staff.
A quick brief about Craze Hotties, it is a potato based snack with heavy chicken tasting like seasoning, it is really crispy which is shaped like a cylinder and its an item which 7-11 was selling for years.

Anyway just a quick idea here, the machine that appears to be ‘cooking’ or frying the snack just seems to be like a simple warmer after I found this gigantic snack right in front of the machine.

Not everything is legit. – probably just a random thought.

J.

:O

8|

>:(

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:'(

3:)

(^^^)

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Adapted with official permission from Creative Stable. I took mostly it all from them and added loads more at the bottom of this article (Had asked some of my friends around for it)

J. - © Jeremy Goh | JeremyGohBlog.com]]> http://jeremygohblog.com/2011/09/15/special-symbols-and-characters-for-facebook-twitter-social-networks-and-instant-messaging/feed/ 0